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We all feel that link building is an outdated marketing strategy but this is not true. The truth is it is still a well known form of online marketing which can be used to drive maximum traffic. If you go to any SEO expert, he/she will guarantee you quality links[...]

A huge content marketing plan is of no use without Search engine optimization. It is really difficult to have high quality content. SEO provides significance and visibility to your website content. Let’s say if your content is not optimized then it is guaranteed virtually so that it can reach fewer[...]

Why sometimes rankings drop? Why the visibility reduces? The answer is inclusion of several negative ranking factors. Among these negative factors, Duplicate listing is one of the main factors. To know whether your business has any duplicates or not, it is necessary to conduct some research. Here, we will see[...]

Every Industry faces trends every year. Same is the case with Paid search. Today, we saw several brands that can adopt more methods. Here, in this blog post; we will cover three specific areas in paid search that advertisers must consider in 2016.

Here, we will see what we learnt[...]

Adwords had new features in 2015. We all know that it is changing constantly and some of its updates have very less number of social shares. Only few topics stood out and got several shares.

Adwords New Features in 2015:

Customer Match: This is the new type of audience list[...]

In the year 2015, Google launched its mobile friendly algorithm as it found that most of the people were surfing internet via their mobile devices. Keeping this thing in mind, everyone believed that 2016 will be the year when everything will be on mobile. Local SEO is more important today[...]

SEO is a field that needs well defined planning. Hence, it is necessary to take a look as to what type of strategies one must adopt to have successful SEO. As per the study in 2015, 50% businesses using digital marketing had no particular form of digital marketing strategy or[...]

It is a great feeling to launch a start up. It is like putting your idea into reality and then rear it like your own child and then transform it into reality through hard-work and dedication. This is the point when the real work starts. The marketing approach that you[...]

Holidays are the peak time to increase sales; this is one of the biggest advantages of holidays. On the other hand, this increases competition among the marketers. This is the main drawback of holiday season. Here, in this blog post; you will come to know about some marketing tips which[...]

Google has made some huge changes in its website ranking. As a result, big firms will now have to reframe their SEO strategy. In order to make this reframing task easy, we have revealed here a SEO approach that is very well adopted by experts.

Let’s take a look at[...]