During last 15 years; we have clearly seen the search engine hierarchy. Google is dominating the entire search world with all other platforms behind it. Bing has also come in the scene but has grown slowly in the search market. It has more than 20% share in the search market[...]
Every time we can see slight changes in the marketing field. To know about the market predictions in 2016, we got in touch with some of the marketing experts and their views were as follows:

Let’s know about the marketing predictions in 2016.

Marketing Predictions for 2016:

It’s now time[...]
Google Adwords is used by many businesses to promote their business and get keywords that boost their online presence. One can have several Google Paid search accounts. Every account has the same account structure and set up process but still there have been few recent changes which must be kept[...]
Today, nearly 59% of customers look for local businesses every month and 54% of searchers prefer to search using zip codes as well as city names to localize search results. So, now most of the local businesses are planning to optimize their website for local search. For most of the[...]
Behind every internet marketing strategy; the only aim is to boost conversions because more conversions mean more customers mean more revenue. So, we can say that conversion is just not a target to be reached, it is an ongoing process. Conversion funnels are now more separated than ever before. Here,[...]
Pay Per click advertising is a method used to promote products and services. But in order to know which PPC campaign works better; it is necessary to evaluate each and every campaign and track the results. But how can we evaluate these PPC campaigns and why there’s a need to[...]
An effective way of communication in today’s era is social media. In recent years, it has achieved significant growth. It has now become the most preferable method of communication as well as entertainment. Today, in this blog post from SEO Company Perth, Platinum SEO; we will list some of the[...]
Google Maps is widely used by people to know about various locations and get directions. It is an easiest and simplest way to know about such locations that are new to us. At times; we don’t have anyone whom we can ask for guidance about any particular place or location.[...]
Are you aware about native advertising? Or are you the one among 72% marketers who have heard about native advertising from their content marketers? If you have some knowledge about native advertising then you might be aware about the huge amount of money and energy that is used in this[...]
The usage of mobile devices has increased to an extent. Keeping this thing in mind, Google also launched Mobile Friendly Algorithm which ranks websites only if they get properly displayed on any of the mobile devices irrespective of the screen size. So, now if websites want to get good rankings[...]